Sunny Vanderbeck is co-founder and managing partner of the investment firm Satori Capital. In his work as an investor, he draws from a wealth of entrepreneurial experience, having led his business, Data Return, to a $3 billion market capitalization and became one of the youngest CEOs of a NASDAQ company. He has had the rare opportunity of selling his business twice, buying it back in between.
He details this story in his new book, Selling Without Selling Out: How to Sell Your Business Without Selling Your Soul.
Top Takeaways: Selling Without Selling Out with Sunny Vanderbeck
- Sunny sold his business twice (buying it back after the first sell)
- I don’t want them to be different, I want them to be the best version of themselves
- The best of intentions
- Business absolutely fascinates me
- 3 things we wanted with an investor: long term mindset
- 3 things we wanted with an investor: conscious capital- value we create, not just profit
- 3 things we wanted with an investor: operating experience
- Our goal was to build a business of significance
- Make decisions like you’re never going to sell
- Profit is like a butterfly- the more you chase it, the more it flies away
- It’s the spirit of the deal
- The fun part of investing is actually working with the leadership teams
- We’re not going to run your company- that’s your job
- Even if you are not selling your business, as you grow you need to watch the same indicators
- Find the balance between the manager entrepreneur and large firm bureaucracy
- “Someone else” someday running business is inevitable
- Why does this company exist aside from making money?
- No one tells you how hard running your business will be- and if they do, you don’t believe them
- The agenda slayer
Listen to the Audio
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Learning From Leaders:
Current Book: Pioneering Portfolio Management: An Unconventional Approach to Institutional Investment, Fully Revised and Updated by David F. Swensen
Leadership Superpower: Seeing the “3rd way”
Motivational Mantra:
[shareable cite=”Debbie Ford”]It is only when we have the courage to face things exactly as they are, without any self-deception or illusion, that a light will develop out of events, by which the path to success may be recognized[/shareable]
Book Most Often Gifted: Thinking in Bets: Making Smarter Decisions When You Don’t Have All the Facts by Annie Duke
Additional Items Mentioned
Sunny’s firm is interested in investing in YOUR company- if you have EBITA above $5M reach out
Sunny’s website: sunnyvanderbeck.com
Selling Without Selling Out: How To Sell Your Business Without Selling Your Soul by Sunny Vanderbeck
