The 12 Week Year

Brian Moran has over thirty years of expertise as a CEO, corporate executive, entrepreneur, consultant and coach including management and executive positions with UPS, PepsiCo, and Northern Automotive. His realization that most people don’t lack ideas but struggle with effective implementation led him to co-author the New York Times Best Seller, The 12 Week Year, a program developed to empower individuals and companies to achieve more in 12 weeks than what others accomplish in 12 months.

12 week year

Top Takeaways: The 12 Week Year with Brian Moran

  • What does it take for people to achieve their very best?
  • That 12 weeks changed our lives, we applied what we teach
  • The athletic principle of puretization
  • Stop thinking in 4 quarters a year, rather one 12-week year
  • You don’t control your outcomes; you can only control your actions
  • Accountability is often tied to negative outcomes. Accountability should be ownership
  • Coaching and consulting, one without the other isn’t as effective

Listen to the Audio

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Learning From Leaders: 

Current Book: The Way of the Warrior: An Ancient Path to Inner Peace by Erwin Raphael McManus

Leadership Superpower: Problem Solving and Coaching

Motivational Mantra:

[shareable]Dream big, serve others, do great work[/shareable]

Book Most Often Gifted: Feel the Fear and Do It Anyway®: Dynamic techniques for turning Fear, Indecision and Anger into Power, Action and Love by Susan Jeffers Ph.D.

Additional Items Mentioned

Brian’s website: 12weekyear.com

The 12 Week Year: Get More Done in 12 Weeks than Others Do in 12 Months by Brian P. Moran

 

About the author

Jake Carlson is a popular speaker, accountability partner, and host of the Modern Leadership podcast. Jake built his business while traveling with his family around the world. Follow him on Facebook, Twitter, Instagram or LinkedIn. Read more about him here.