Tom Schwab knows how to build an online business. Marketing, at its heart, is starting a conversation with someone who could be an ideal customer. Tom helps small business owners, entrepreneurs and soloprenuers get featured on leading podcasts their prospects are already listening to. Then he shows them how to turn listeners into customers.
Episode Summary: Play Bigger & Don’t Chase Rabbits with Tom Schwab
- Play bigger
- Cross pollination
- Mastermind groups- new ideas- so important
- Cruel punishment- solitary confinement – do we do it to ourselves?
- Truth: Message, Market, Machine
- Chase 2 rabbits, lose them both
Listen to the Audio
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Learning From Leaders:
Current Book: Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets by Al Ramadan
Best Movie Ever: It’s a Wonderful Life
Leadership Superpower: Tenacity
Motivational Mantra: What’s ordinary to you is amazing to others
Leadership Trait to Pass to Next Generation: Belief in people
Best Book Ever: Thou Shall Prosper: Ten Commandments for Making Money by Rabbi Daniel Lapin
Additional Items Mentioned
PODCAST GUEST PROFITS: Grow your business with a targeted interview strategy by Thomas M Schwab and Aaron Walker
interviewvalet.com/modernleadership
