Today’s Guest Expert: Stan Bernard
Stan Bernard, MD, MBA, is an internationally recognized, award-winning global competition consultant, keynote speaker, and published author. He is the president of Bernard Associates, LLC, and the creator of the Transcender System™. A former senior fellow at the Wharton School of Business, Dr. Bernard has been a consultant to leading businesses around the world for nearly four decades, working with more than 150 companies across six continents. Dr. Bernard is the author of the bestselling book Brands Don’t Win.
3 Top Takeaways: The Transcender System: Brands Don’t Win
- I took an interest in helping people win. “Do you want to win?”
- Create, Communicate and Champion the agenda
- We’re not playing their game, we are creating our own game
- Trancender’s create their own game and force their competitors to play it
Memorable Moment
[shareable cite=”Stan Bernard”]Everybody seems to be Brand-washed[/shareable]
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Learn More About Stan Bernard
Leadership Superpower:
Website: www.BRANDSDONTWIN.com
LinkedIn: www.linkedin.com/in/stanbernardmdmba
Stan Bernard’s Book(s)
Brands Don’t Win: How Transcenders Change the Game by Stan Bernard
Small Business Success Resources
- Small Business Success Kit
- Modern Leadership Book Club
- Superpower Downloads: Accountable | Adaptable | Confident | Inspiring | Problem Solving
- Free E-Book: Mini-Motivations: Quotes to Empower the Leader in You
- 13 LeadershipPrinciples
- Get 2 free Audible Books (if you are new to Audible)