ML61 – Digital Divorce & The Internet of Things with Stephen Perun

Stephen Perun is the Offering Management Lead for Automotive and Connected Vehicles for IBM’s Watson IoT Business Unit. He is co-author of: My Cognitive autoMOBILE Life: Digital Divorce from a Cognitive Personal Assistant. He presents an insider’s view of our automotive future, in which everything we think and feel about cars will change. We are going to discuss the intersection of AI, cognitive machines and cars.

Stephen Perun

Top Takeaways: Digital Divorce & The Internet of Things with Stephen Perun

  • Brands of the future will need to focus on a worldwide audience
    • The world is flat
  • As companies grow- get different people and personas involved that understand those cultures in the growth markets
  • It is all about the people
    • The future, people will be all about customer service
  • Every industry needs to go through constant transformation
  • In the future it will be harder to break up with your car (or any brand) than with friends or a spouse
  • A cognitive life
  • The currency of the future is data

Listen to the Audio

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Learning From Leaders: 

Current Book: Google News Feed

Best Movie Ever: The Bourne Trilogy 

Leadership Superpower: Enthusiasm

Motivational Mantra: 

[shareable cite=”Stephen Perun”]Desire is where you want to be, determination gets you to where you want to be[/shareable]

Additional Items Mentioned

My Cognitive autoMOBILE Life: Digital Divorce from a Cognitive Personal Assistant by Stephen Perun

About the author

Jake Carlson is a popular speaker, accountability partner, and host of the Modern Leadership podcast. Jake built his business while traveling with his family around the world. Follow him on Facebook, Twitter, Instagram or LinkedIn. Read more about him here.